
Life is full of opportunities. This wouldn’t be so bad if they would organise themselves in some way. Well, in any way would be good. Most of these chances to change our lives happen on Facebook. Does posting an inspirational quote count as doing something constructive, I wonder? I mean, you have done your part to inspire millions, possibly billions, of people – who would otherwise just be frittering their lives away watching cat videos and emotionally targeted advertisements for whatever it was you clicked on last.
The important thing about cat videos (and dog videos, too, of course) is that the cats are usually doing something. There are very few where we are invited to get all gooey about a cat staring at a phone watching people doing cute stuff. This would suggest that cats, at least, are inspired by all the inspirational messages their videos are sandwiched between.
It is at this point in our analysis that the awful truth rears its ugly head. If the uplifting advice posted on Facebook is intended for cats, but the cats are doing all this cutesy, cuddly stuff anyway.
Is Facebook really just a waste of time?